Meet everyone once a year, or do you only celebrate Christmas every 2 years?
"Everyone has a lot to do, of course. Participating in or traveling to a trade show always costs a little money, also true. But how priceless is the knowledge, cultivated contacts and new perspectives that you gain through a trade show? How valuable is the exchange among colleagues, which is not an everyday occurrence. Maintaining contacts has something to do with an attitude that you either live in reality - or - only talk about. At least once a year you should find the time to meet together, learn new things and refresh contacts. Vendtra is deliberately held annually, or do you only celebrate Christmas every 2 years? Past 2-yearly knife rhythms have not proven to be successful. Because practitioners are interested in the core market, manufacturers and colleagues in their own country, not abroad. Vendingfamily is more than a word, you have to nurture that so that everyone can move forward together.". Eric M.C. Schwaab, Vendtra.